E-commerce Essay Example | Topics and Well Written Essays - 2500 words - 2

E-commerce - Essay Example The E-commerce revolution has surged forward with applications appearing in the airline industry as equitable with fast and easy modern technology service in the new age. This scientific protocol allows the industry to communicate internally with suppliers and partners and with their customers. Plagued with a series of economic downturns and fierce competition and global critical issues, the airline industry had no other recourse but to adjust and adapt itself to the current business scenario than remain covered in dust as other competitors fly by. Although most airlines were reluctant to engage strategically in electronic commerce giving justification to their highly exceptional personalized service, the Paris Crash in 2000 and the September 11, 2001 downfall made every international flag carrier cringed at the thought of closing its doors forever and were instead forced to lunge for drastic measures to regain its earning equilibrium. Bigger airline industries brainstormed their ma rketing specialists while directors hold close door meetings in the effort to address the problems besieging the entire future of everyone associated with the business. Small players beyond 2003 were still struggling to keep up with the prevailing market scene but bigger players had adjusted faster but then again faced with the critical issue of mass employee lay-off for most of its workers affected by the online economic measures. However the e-business held promises to lower the operating costs of these sectors as well as connections to the wider world in a matter of seconds. Flag carriers like British Airways, KLM, Cathay Pacific, Qantas, American Airlines and Singapore Airlines responded by installing e-commerce platforms as the robust channel for business. The Paris Crash in 2000 and the 9/11 terrorist attacks the following year, coupled by fluctuating maintenance costs, and the future of Concorde was limited despite the expensive modifications after the crash.